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Hi, I'm Konstantin.

Marketing with Resultsfor small businesses and nonprofits

Strategy, lead generation, websites, HighLevel and the numbers behind them, done hands-on. Hire one piece, or have me own the whole thing as your fractional marketing manager.

Konstantin von Brocke
Konstantin von Brocke Est. 2015

Industries I work in

ConstructionEducationRecruitmentHome ServicesHealthcare And more

The board

One strategy. Four parts. One person on the hook.

Hire the whole board or one line off it. Most owners start with whatever is costing them the most this season, and we add from there.

00 / Always first

Strategy & Positioning

Who you are for, what you stand for, what makes you the obvious call in your market, and what a good month looks like in dollars. Put in writing before anything gets built or spent.

01

Lead Gen

Getting the right people to call you, and staying with the ones who are not ready yet. Local search, your Google profile, campaigns, and the follow-up that keeps you in mind.

02

Digital Infrastructure

The site, the landing pages, the forms and the CRM behind them. The plumbing everything else runs on, built so it holds up when the work picks up.

03

Processes & Automations

How the work actually gets done, written down and automated where it should be, so it survives your busiest week instead of falling on whoever is free.

04

Analytics & Optimization

Measured month after month and adjusted on what the numbers actually say. No guessing, and no vanity figures that never turned into a signed job.

One part or all of it. Hire the pieces you need, or have one person own the whole board.

Learn more →

How to bring me in

Hire the work, or the manager.

Marketing services

Hire the work

One piece or several, as a project or every month: a plan, a campaign, a website, HighLevel, automations or reporting.

  • Scope and price in writing before work starts
  • Done hands-on and measured on booked work
  • Add parts as the first ones pay off

Marketing services →

Fractional marketing manager

Hire the manager

One person who owns the whole plan, leads your team, agencies and freelancers, and steps into the work where it helps. Part time, for a monthly fee.

  • One plan and one accountable person
  • Your team and partners working to one standard
  • A short report and a call every month

Fractional marketing →

Websites

Websites that ask for the job.

Looking good is the bare minimum. I design, build and manage sites that turn a visitor into an estimate request or a booked call, and get them found on Google and in AI answers. Three of them, out in the world:

More on websites →

HighLevel

Every lead and follow-up, in HighLevel.

Leads, messages, bookings, follow-ups, reviews and payments in one account, instead of a spreadsheet, three apps and your personal phone. Build it yourself, or have me set it up and run it.

Contacts and pipelineEvery lead and customer in one list, and every deal on a board you can see at a glance.
One inboxTexts, email, Facebook, Instagram and website chat, answered from one place.
Calendars and bookingOnline booking with text and email reminders, so fewer people forget to show up.
WorkflowsFollow-ups, reminders and handoffs that run on their own, so nothing slips.
ReviewsAsk for reviews after every job, automatically, and reply from one place.
Invoices and paymentsSend an invoice or a payment link and get paid by card.

More on HighLevel →

How we get started

Three steps, no runaround.

Step 01

A call, free, no obligation

You tell me what the business does and what you want more of. I tell you what I would do first and roughly what it takes. If somebody else is a better fit, I will say so on that call.

Step 02

A plan in writing, in dollars

What we go after, what we say, what gets built, and what a good month looks like. You sign off before anything gets spent.

Step 03

The work, and the numbers

I do the work and measure it. You get a short report and a call: what came in, what it cost, what I am changing and why.

Konstantin von Brocke
Konstantin von Brocke Est. 2015

About

One person who owns the whole picture.

I founded Ímpetu Consulting in 2015. Since then I have worked in marketing project management, IT management and fractional marketing management for businesses in construction, home services, healthcare, education, recruitment and nonprofits, and with marketing teams who needed someone to build the systems behind their campaigns.

Every engagement starts with a plan in writing. Then I make sure what the plan needs gets done: hands-on where it helps, and through your team and partners for the rest, so what I know stays in your business.

Founder
Ímpetu Consulting, since 2015
Works
Remotely, with businesses and nonprofits anywhere
Languages
English, Spanish and German
Industries
Various, across construction, healthcare, recruitment and more

From the client side

In the words of people I have worked with.

“I would recommend him without hesitation to anyone serious about getting their systems and processes in order.”

Dr. Eric L. ZielinskiOwner, Natural Living Family

“Konstantin consulted with Apex for several key projects and proved to be an invaluable partner in optimizing our systems and marketing operations.”

Denise MackeyFormer VP of Global Talent Development and Academic Partnerships, Apex Social

“Any team would be lucky to have a strategist and builder of Konstantin’s caliber. He actively elevates how an entire department operates.”

Rishab NathanMarketing Manager, Ovadia Heart Health

Testimonials from fractional marketing, marketing project and IT management work.

Read the testimonials →

Next step

Tell me what you want more of.

One call, straight answers. I keep the client list short on purpose, so if I have room and it is a fit, we will both know quickly. If it is not, I will point you somewhere better.

Book a call →